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2PointZero Backs WHOOP to Accelerate Global Growth in Wearable Health Technology

2PointZero Backs WHOOP to Accelerate Global Growth in Wearable Health Technology

WHOOP wearable fitness tracker device

2PointZero Group has announced its investment in the Series G preferred equity financing of Whoop Inc. (WHOOP). Moreover, the round was led by Collaborative Fund, while other investors also participated.

Founded in 2012 and headquartered in Boston, WHOOP has built a strong reputation among health-conscious consumers, athletes, and enterprise wellness programs worldwide. Additionally, its subscription-based model provides continuous health monitoring, personalized coaching, and actionable wellness insights. As a result, the platform serves members across more than 200 countries and territories.

Expanding Presence in Wellness Technology

With this move, 2PointZero Group strengthens its footprint in consumer-focused industries. At the same time, the company adds a high-growth wellness platform that complements its existing Wellness vertical.

Furthermore, the investment aligns with its broader strategy of supporting transformative businesses with strong brand equity and recurring revenue models. In addition, the focus remains on companies that offer multiple independent growth opportunities and scalable operations.

Samia Bouazza said, “At 2PointZero, we deploy capital where growth, strong fundamentals, and scalability align. We believe WHOOP has built a defensible moat at the intersection of technology, health, and data and is a category-defining platform with strong unit economics, a deeply engaged community, and a clear path toward scaled profitability. More broadly, this investment reinforces our conviction in consumer health technology as a long-term growth vertical. The global consumer wearables market is projected to grow at an extraordinary annual pace, reaching close to $300 billion by 2032. This investment reflects our strategy of backing strong founders and management teams to accelerate growth and compound shareholder value over time.”

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Growth Momentum and Global Expansion

Meanwhile, Will Ahmed, Founder and CEO of WHOOP, commented that, “We are proud to partner with 2PointZero Group as WHOOP enters its next phase of global growth. We’ve been building our presence in the UAE since 2017, when we first partnered with Expo 2020 Dubai. Today, the UAE has become one of our strongest international markets. This investment will help accelerate our growth in the UAE and globally as we continue to redefine how people understand and improve their health.”

Most recently, WHOOP introduced its 5.0 and MG wearables in May 2025. Consequently, these products earned recognition on TIME Magazine’s ‘Best Inventions of 2025’ list. In addition, the company partnered with Unilabs to launch its Advanced Labs program in the UAE. Therefore, members now gain access to a 65-biomarker blood testing panel nationwide.

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