
As of April 2025, the UAE’s automotive market continues to be dominated by a mix of Japanese reliability, German luxury, and emerging Chinese innovation. The top five most valuable car brands in the UAE are:
1. Toyota
Market Capitalization: $230.15 billion
Toyota remains the undisputed leader in the UAE, celebrated for its reliability, durability, and resale value. Models like the Land Cruiser dominate off-road terrains, while the Corolla and Camry excel in urban commuting. In 2024, Toyota sold 6,123 units, despite a slight year-on-year decline of 12.32% .
2. Nissan
Market Capitalization: $7.88 billion
Nissan’s strong presence in the UAE is marked by its practical and budget-friendly vehicles. The Patrol and Altima are among its bestsellers, with the Patrol leading the market with 16,399 units sold in 2024, reflecting a 22% increase from the previous year.
3. Mercedes-Benz
Market Capitalization: $55.01 billion
Mercedes-Benz continues to be a symbol of luxury and performance in the UAE. With a diverse lineup ranging from the E-Class to the G-Class, Mercedes-Benz caters to the affluent market segment. In December 2024, the brand sold 1,207 units, marking an 85.69% increase year-on-year .
4. BMW
Market Capitalization: $49.56 billion
BMW’s blend of performance and luxury has solidified its position in the UAE market. Models like the X5 and 3 Series are popular choices among consumers. The brand’s commitment to innovation and quality continues to attract a loyal customer base.
5. Tesla
Market Capitalization: $776.37 billion
Tesla’s rapid growth in the UAE is a testament to the increasing demand for electric vehicles. In December 2024, Tesla sold 7,909 units, a staggering 599.29% increase from the previous year . The Model Y and Model 3 are particularly popular among UAE buyers.