Microsoft’s Copilot AI has already sparked debate on Windows 11. Now, however, that controversy is spreading to televisions as well. According to a Reddit user, an LG TV running webOS received an update that installed the Copilot AI app automatically. Notably, there was no option to delete it afterward. Although users can ignore the app, its forced presence still raises concerns. As a result, AI integration in everyday devices feels increasingly unavoidable. Even so, it remains unclear what practical purpose a Copilot AI app serves on a TV.
Why Copilot May Be Expanding Beyond PCs
Microsoft is likely pushing Copilot onto TVs to broaden its reach in the AI market. In doing so, the company may be aiming to become a default platform for AI-related questions. Since webOS is Linux-based, this move could also signal preparation for a wider Linux rollout. Meanwhile, Linux users now hold roughly a 3% share of the PC market. Because of this, other TV platforms may also face similar additions in the future. For users who prefer simple displays, that possibility feels unwelcome. Consequently, concerns about unnecessary AI processing on TVs continue to grow.
Data Collection and the “Live Plus” Feature
In addition to Copilot, LG TVs include a setting called “Live Plus.” When enabled, the TV can recognize on-screen content and use that data for recommendations and ads. LG describes it as an “enhanced viewing experience.” However, many users view it differently. Fortunately, you can disable the feature through the settings menu, although wording may vary by model. This system likely relies on another AI model to analyze viewing data. As AI-driven features expand, users may need to dig deeper into settings to retain control.
