
The long-awaited HUAWEI Pura 80 Series is now officially available in the United Arab Emirates. Customers can purchase the new lineup, including the Pura 80 Pro and Ultra models, starting August 1st from Huawei’s official online store, offline branches, and select retailers. Prices begin at 3,999 AED, making it a premium offering for photography enthusiasts and tech lovers alike.
A Leap in Sensor Technology and Light Intake
One of the most critical components in image quality is the sensor size, not just the pixel count. Therefore, Huawei has equipped both the Pura 80 Pro and Ultra with a large 1-inch RYYB sensor. This upgrade allows for significantly more light intake, especially when paired with a variable aperture ranging from F1.6 to F4.0. As a result, users can expect improved brightness and reduced noise, particularly in low-light scenarios.
The Pura 80 Ultra goes a step further with an Ultra Lighting HDR Camera that features a dynamic range of 16 EV. This enhances both highlight and shadow detail for more balanced shots. Additionally, the variable aperture technology provides greater control over depth of field, offering professional-level photographic results on a smartphone.
Dual Telephoto Innovation for Next-Level Zoom
To accommodate high-performance zoom without sacrificing quality, Huawei introduces the industry’s first Switchable Dual Telephoto system in the Pura 80 Ultra. This includes a 3.7x medium telephoto and a 9.4x super telephoto lens. Uniquely, both lenses share a single ultra-large sensor typically reserved for main cameras, which greatly improves image clarity and low-light performance.
Moreover, the Ultra Chroma Camera ensures vivid and true-to-life colour reproduction. This is especially important when capturing distant subjects, as it helps maintain detail and accuracy. Consequently, users will experience enhanced zoom capabilities without compromising image quality.
Elevating Mobile Photography Beyond Boundaries
The HUAWEI Pura 80 Series addresses one of the most pressing limitations in smartphone photography: sensor size. By integrating 1-inch sensors into both the Pro and Ultra models, and combining that with a shared telephoto sensor system, Huawei has made a significant stride toward professional-level mobile imaging.
This innovative setup enables the Pura 80 Series to deliver remarkable detail, dynamic range, and low-light results—features typically associated with DSLR or mirrorless cameras. Ultimately, Huawei’s new flagship series not only pushes the boundaries of mobile photography but also redefines what users can expect from a smartphone camera.