Daimler India Commercial Vehicles (DICV), owner of the BharatBenz brand of trucks and buses, is serious about its digital transformation.
In July 2021, the company set up a new Transformation Management Office headed by Chulanga Perera as Chief Transformation Officer and Strategy Manager. Perera has already started DICV’s digital transformation as his CIO, a role he will retain until a replacement is appointed.
Chulanga Perera, Transformation Manager and Strategy Manager for Daimler India Commercial Vehicles
“One of my most important strategic pillars when I took over the role of CIO for DICV in mid-2019 was and still is digital transformation. COVID-19 has pushed us to be more digital. Building the right infrastructure and upgrading the skills of our people is complete. Now is the time for us to leverage this foundation and transform every business function until we reach holistic transformation, ”he says.
Among the infrastructure changes he has introduced is a new CRM platform launched in July 2021.
(Except for the headline, this story has not been edited by The Technology Express staff and is published from a syndicated feed)