
Apple is reportedly gearing up to release a new budget-friendly MacBook that will be powered by the A18 Pro chip—the same processor used in the iPhone 16 Pro. According to analyst Ming-Chi Kuo, this move would mark the first time Apple integrates an iPhone-class chip into a Mac, rather than using the M-series chips found in current Apple Silicon models.
Kuo shared on X (formerly Twitter) that the upcoming MacBook will feature a 13-inch display. The inclusion of the A18 Pro could help Apple reduce the overall cost, making the device more accessible. While M-series chips offer more cores, greater memory support, and enhanced external display compatibility, the A18 Pro focuses on mobile-grade performance and energy efficiency.
As a result, Apple seems to be repositioning its MacBook lineup to better target budget-conscious users. If successful, this could broaden the appeal of the MacBook range considerably.
Youth Appeal Through Design and Color
The upcoming MacBook is expected to launch in a variety of finishes, including Silver, Blue, Pink, and Yellow. These options are similar to the colors found in Apple’s iMac lineup, suggesting a design choice aimed at younger buyers or students. With its fresh appearance and expected performance balance, this device might gain traction among those looking for a stylish, affordable Mac.
Here are the anticipated specifications:
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Display: Approximately 13 inches
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Processor: A18 Pro (same chip as in iPhone 16 Pro)
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Colors: Silver, Blue, Pink, Yellow
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Launch Window: Mass production expected in late Q4 2025 or early Q1 2026
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Projected Shipments: Estimated 5–7 million units in 2026
Production Timeline and Market Outlook
Apple is planning to begin mass production either toward the end of Q4 2025 or in early Q1 2026. The tech giant aims to ship between 5 and 7 million units of the new model throughout 2026. This figure could help the company reach its broader target of 25 million total MacBook shipments numbers not seen since the COVID-era surge.
Furthermore, Everwin Precision, a Chinese manufacturing partner, is expected to supply the casing for the upcoming MacBook. By tapping into a reliable supplier network and leveraging a mobile-class chip, Apple appears to be executing a clear strategy to penetrate lower pricing segments while maintaining product quality.