Samsung unveils 2025 Smart TVs with AI, 7-year Updates
Samsung has introduced its 2025 range of smart TVs, marking a significant leap in home entertainment technology. The new lineup includes Neo QLED 8K, Neo QLED 4K, OLED, QLED, and The Frame models. Each one features the brand’s latest innovation Vision AI designed to personalize the viewing experience with AI-enhanced visuals and audio.
Available for pre-order starting today, the TVs come with a variety of price points. The Neo QLED 8K starts at ₹2,72,990, while the OLED range begins at ₹1,54,990. For those seeking affordability, The Frame is available from ₹63,990, and QLED TVs begin at ₹49,490. Customers pre-ordering before May 28, 2025, can receive a complimentary Soundbar worth up to ₹90,990.
According to Samsung India’s Visual Display Business Senior Director Viplesh Dang, Vision AI delivers a highly personalised screen experience. It shifts focus from what’s playing to who’s watching, thanks to real-time AI enhancements. This integration marks Samsung’s most expansive premium lineup to date, reinforcing its ambition to offer tailored and immersive home entertainment.
High-Performance AI, Immersive Displays, and Sleek Designs
The 2025 Neo QLED 8K QN950F is the flagship model, powered by the NQ8 AI Gen3 Processor with 768 AI neural networks. This model boasts impressive features like AI Upscaling Pro, Auto HDR Remastering, and Glare-Free viewing. It also comes with Q-Symphony, Dolby Atmos audio, and a refresh rate of 240Hz, ensuring smooth visuals even during fast-paced scenes. The ultra-slim Infinity Air design makes it as elegant as it is powerful.
Meanwhile, the Neo QLED 4K range offers options like the QN90F and QN85F, featuring Quantum Matrix Technology Plus and Motion Xcelerator at 165Hz. Samsung’s 2025 OLED TVs are also enhanced with the NQ4 AI Gen3 chip, supporting 100% colour volume and PANTONE Validation for colour accuracy.
Long-Term Updates and Smarter Connectivity
What sets this year’s lineup apart isn’t just AI or design it’s longevity and connectivity. All 2025 smart TVs include a built-in SmartThings hub, turning the TV into a smart home control centre. Users can monitor energy usage and manage connected devices seamlessly. Additionally, Samsung Knox protects user data through features like Knox Vault, emphasizing privacy and security.
In a notable industry-first, Samsung promises 7 years of OS updates for its 2025 TVs. This move ensures users receive the latest features and security upgrades without extra cost, making the new models not only innovative but also future-proof.
