Innovation meets athletic excellence
The Dubai Marathon, one of the most prestigious sporting events in the Middle East, has announced a landmark partnership with Xiaomi for its 2025 edition. Scheduled for Sunday, January 12, the event marks the marathon’s 24th year, bringing together athletes, fitness enthusiasts, and global spectators in a celebration of sportsmanship and innovation.
Xiaomi’s Commitment to Sports and Health
Xiaomi, a global leader in smart technology and consumer electronics, joins the Dubai Marathon as an official partner, reflecting its ongoing dedication to promoting healthy lifestyles and technological advancements.
Peter Connerton, Dubai Marathon Event Director, shared his enthusiasm: “This collaboration combines the spirit of athleticism with Xiaomi’s passion for innovation, perfectly complementing our goal to inspire and motivate runners of all levels.”
Elevating the Marathon Experience
With Xiaomi’s expertise in smart manufacturing and innovation, the partnership aims to enhance the marathon experience, offering engaging and interactive opportunities for participants and spectators.
The Dubai Marathon has long been recognized as the fastest race of its kind in the Middle East, drawing elite runners and casual participants alike. Xiaomi’s involvement is expected to further elevate its status, reinforcing the event’s reputation as a premier sporting occasion in the region.
Multiple Race Categories
Athletes of all levels can still register for:
- The Dubai Marathon (42.2 km)
- The 10km Road Race
- The 4km Fun Run
Registration details are available at dubaimarathon.org.
Supporting Partners
The 2025 Dubai Marathon is backed by an array of key sponsors and partners, including:
- Dubai Sports Council
- adidas
- Channel 4 Radio Network
- Xiaomi
- ITP Media Group
- Bisleri Water
- Dubai RTA
- Dubai Police
- Dubai Municipality
The collaboration between the Dubai Marathon and Xiaomi underscores a shared vision of fostering a smarter, healthier world. With cutting-edge innovations and a commitment to fitness, the partnership promises to create an unforgettable experience for runners and spectators alike in January 2025.
