Huawei Consumer Business Group (CBG) has made waves in the tech industry with its latest flagship product launch titled “Unfold the Classic,” held in Dubai. The event showcased Huawei’s groundbreaking advancements in foldable smartphones, audio technologies, and innovative designs, reinforcing the company’s position as a market leader.
The centerpiece of the event was the launch of the HUAWEI Mate X6, a state-of-the-art foldable smartphone that promises to set new benchmarks in the foldable market. With cutting-edge durability, an advanced hinge system, and next-level photography capabilities, the Mate X6 has captured the attention of tech enthusiasts across the Middle East and Africa (MEA) region.
HUAWEI Mate X6: A Leap in Foldable Innovation
The HUAWEI Mate X6 offers an ultra-light, durable design featuring 2nd Generation Kunlun Glass, which enhances drop resistance by 25%, and a robust carbon fiber interior screen plate. Its multi-dimensional hinge and aviation-grade aluminum frame ensure long-lasting durability.
Boasting a 50 MP Ultra Aperture Camera, the Mate X6 takes smartphone photography to new heights. The adjustable physical aperture (ranging from F1.0 to F4.0) and Ultra Chroma Technology deliver true-to-life colors with unparalleled accuracy. The device also features a 120 Hz adaptive OLED display for smooth visuals.
“HUAWEI Mate X6 is a breakthrough technology from the inside out, bringing consumers a truly innovative foldable screen experience,” said Richard Yu, Chairman of Huawei Consumer Business Group.
The Mate X6 is available for preorder in the UAE starting December 12, 2024, priced at AED 7,199, with preorder packages offering add-ons worth AED 2,698. The phone comes in Nebula Gray, Nebula Red, and Black.
More Innovations Unveiled
- HUAWEI FreeBuds Pro 4:
Huawei’s first earbuds under the HUAWEI SOUND branding deliver top-notch audio performance, featuring AI noise cancellation and bone-conducting microphones for crystal-clear calls. The FreeBuds Pro 4 will launch on January 9, 2025, at AED 749.
- HUAWEI nova 13 Series:
Targeting younger audiences, this series introduces the Dynamic Plaid Texture Design, a 60 MP Ultra-Wide Front Camera, and AI Best Expression technology. The series will hit UAE stores by January 2024, with prices starting from AED 1,699.
- HUAWEI MatePad 11.5:
Equipped with a PaperMatte Display and productivity-focused upgrades like the enhanced HUAWEI Notes app, this tablet is tailored for students and professionals. It will retail for AED 1,299 in Isle Blue and Space Gray by early 2025.
- HUAWEI FreeClip in Rose Gold:
The stylish Rose Gold variant of FreeClip headphones combines sleek aesthetics with innovative features such as Dynamic Bass Algorithm and Drop Reminders. Available now at AED 699, preorder customers will receive a discount of AED 100.
Strengthening Huawei’s Commitment to Innovation
The “Unfold the Classic” launch highlights Huawei’s dedication to redefining consumer experiences through innovation. From foldable devices to advancements in audio and design, Huawei continues to push the boundaries of technology in the UAE and beyond.
